Saturday , December 2 2023

Apple fined €10 million for misleading consumers over waterproof iPhones

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Italy’s competition authority on Monday fined Apple €10 million for misleading consumers about the water-resistance of its iPhones.

Apple advertised several iPhone models as resistant to water for up to 30 minutes, even a few meters under water, but it didn’t make clear that this is only true under specific conditions (pure water in a laboratory), which are far from real-life ones, the authority found in a decision published on Monday.

The Italian watchdog also sanctioned Apple for being misleading about the scope of its product guarantee, which excludes damages caused by liquids, and for refusing after-sale assistance for that type of damage.

 

About Charles Igbinidu

Charles Igbinidu is a Public Relations practitioner in Lagos, Nigeria

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